At BrightHire, I refreshed the core brand, introducing a new color palette, typography, and graphic elements. Guided by the CEO's vision of a brand that's light, user-friendly, and delightful, I chose vibrant, appealing colors, and added subtle gradients and transparent shapes to reflect the company’s emphasis on clarity and transparency.

With a focus on motion design, I crafted animations and videos for product launches and marketing ads. I also created templates whenever possible to expedite delivery and empower non-designers to create assets.

In addition to the core brand, I also established the brand identity for Shine, BrightHire’s talent acquisition Slack community, which reached over 800 members in less than a year.